A v a t a r R e s o u r c e s
INNOVATIVE STRATEGIES FOR
THE SOUL OF BUSINESS
The primary focus of what we do is built upon a foundation that focuses on returning to
or regaining the soul of your business - that esprit that gives what you do
meaning and vitality and connects to everything your business touches.
We call this
How to ensure that the workplace of today and tomorrow enables
individuals, society and the planet the opportunity to thrive?
The answers to this question are rooted in compassion.
How this question is answered makes a difference...and that difference is worth pursuing.
Shift the consciousness of existing business leadership from that of a predator to that of a steward, because you act differently if you think you’re responsible.
Shift the consciousness of young people going into business so they see themselves entering a noble profession rather than a jungle, because you don’t give yourself permission to do things in the temple that you do in the jungle.
Shift the conscious of the public at large, so they put their purchasing power, their money, where their deeper values are. When they do that, business will follow the dollars and will give the public what it really wants.
Our mission is to provide resources and services that foster
We define this as an economic model for ensuring that the workplace of today and tomorrow allows individuals, organizations, society and the planet the opportunity to thrive in a generative and sustainable manner.
We believe that developing and leveraging this model is fundamental to our
collective long term survivability.
We further believe that business has a unique and primary responsibility in
uplifting the quality of all life on the planet.
Narration by Rinaldo Brutoco, Founder World Business Academy
PO Box 268
Greenbank, WA 98253